beyond the lens

Beyond the Lens: Sarah Wittcop, Personal Photography Editor: Side Hustle

I am SO excited to be sharing with you a new series while I'm out on maternity leave! I've asked some friends in the wedding and creative industry to write about a topic they're passionate about- whether that be tips helping brides while planning a wedding, what they've learned in their business, balancing life and owning a small business, plus so much more! Let me tell you- there's some amazing stuff coming up and I can't wait to share! 

I am SO excited to be sharing this post from Sarah Wittcop today!

Sarah is a Personal Photographer Editor, based in Lynchburg, Virginia. I've known Sarah for years and years- from mutual college friends and also when I worked in Marketing. 

When Sarah mentioned she wanted to write her post on balancing a full-time job, and a side-hustle, I knew it would be so so good! Sarah has recently gone full-time with her personal editing business, but for a while balanced everything, and has some great tips to share on the topic! 

Without further introduction, here's her blog post on 5 Ways to Succeed While Balancing a Job and Your Side Hustle! 

Beyond the Lens: Sarah Wittcop, Personal Photography Editor: Side Hustle || Lynchburg, VA Wedding Photographer

Burning the candle at both ends.

Working your fingers to the bone.

Burning the midnight oil.

Pounding the pavement.

You’ve probably heard these little phrases from time-to-time and they may even describe your life right now. The truth is that balancing a full-time job while working on your side hustle (a.k.a. Your Dream) is not for the faint of heart.

Here are five ways you can survive a season of side hustling:

  1. Remember that this time is only for a season. During my side hustle days I repeated this sentiment to myself almost daily. I needed to remind myself that I could do anything for a period of time. There’s always light at the end of the tunnel and that light is your dream.

  2. Give yourself grace. If you are feeling unmotivated on a particular day, take a hint from your mind and body and take the night off. You can get back to your hustle the next day. Don’t beat yourself up--no one can give 100% all the time. Strive for grace, not perfection.

  3. Develop a plan to balance your side hustle with your previous commitments. Whether that commitment is a full-time job or being a parent you have to determine how you are going to establish balance. What time outside of your full-time job will you commit to your side hustle? How will you manage both? What do you have to give up to be successful?

  4. Learn to say no. You can’t do everything, so you have to say no to a lot of things during this season. For every additional item you add to your to do list you are taking time and energy away from your side hustle. Stay focused on your goals!

  5. Know when to quit. The point of side hustle is to grow something to a sustainable point. So when is it time to quit your job and take your side hustle full-time? Only you can answer that question, but in general, when one or the other begins to suffer significantly you have to decide where you should be investing your time. I would also recommend that you read Quitter: Closing the Gap Between Your Day Job & Your Dream Job by Jon Acuff.

I am a full-time job and side hustle survivor! I started my photography editing business while working a demanding job and balanced both for more than a year. It was challenging at times, but it is possible and very fulfilling on this side of the dream.

Good luck and happy side hustling!

Beyond the Lens: Sarah Wittcop, Personal Photography Editor: Side Hustle || Lynchburg, VA Wedding Photographer


Sarah Wittcop is a personal editor for wedding photographers. She lives in Southwest Virginia with her husband, Adam, and their two dogs. You can learn more about Sarah’s work at www.SarahWittcop.com.

 


Side Hustle || Lynchburg, VA Wedding Photographer

Ashley Eiban is a Wedding & Portrait Photographer based in Central Virginia. Serving the Lynchburg, Charlottesville, Richmond, and surrounding areas. Available for travel world-wide.  Ashley is passionate about cultivating genuine relationships built on mutual understanding, trust and lasting friendship.  

Currently booking a limited number of wedding and portrait sessions for 2018 and 2019.  Contact Ashley today for additional information!

Beyond the Lens: Wedding Florist || Foraged and Cut Flowers in Lynchburg, Virginia

I am SO excited to be sharing with you a new series while I'm out on maternity leave! I've asked some friends in the wedding and creative industry to write about a topic they're passionate about- whether that be tips helping brides while planning a wedding, what they've learned in their business, balancing life and owning a small business, plus so much more! Let me tell you- there's some amazing stuff coming up and I can't wait to share! 

Foraged & Cut Flowers || Lynchburg, VA

First up, is my good friend, Natasha, who owns and is the head designer of Foraged and Cut Flowers here in Lynchburg, Virginia! Natasha was a DIY Bride who fell in love with floral design after doing her own wedding! She's since worked as a head floral wedding designer for several years, and even worked on a local flower farm.  Natasha is super passionate about supporting the American flower farmer and holds a 'field to vase' movement! Her work is absolutely stunning and I am constantly amazed at how she can take a brides vision to life! 

I'm so thrilled she is sharing all about things she's learned as a floral designer over the last 6 years! The florals you choose can really set the tone for your wedding day!

Beyond the lens: Ask the expert florist || foraged and cut flowers in lynchburg, virginia

Hey everyone! I’m exciting to be guest blogging for Ashley today. Isn’t she the best?! Let me start with saying that planning a wedding can be so stressful, right?! SO many decisions. After almost 6 years designing wedding florals I’ve talked to lots of brides & answered lots of questions. Here are a few of the conversations I’ve had.

Foraged and Cut Flowers || Ask the Expert: Florist || Lynchburg, Virginia Wedding Photographer


Hopefully this will help make your flower planning a breeze!


1. Find a realistic budget for your vision. This is one of the first questions I ask a bride, “What is your budget?”. Most aren’t sure & that’s okay. Tell your designer your hopes & dreams & they can give you the reality of the cost. If you want bridal party, ceremony, & reception flowers you should expect to spend close to $2,000+.  If you need to find ways to cut your cost, consider a smaller bridal party, smaller table arrangements, or inviting fewer guests. It adds up fast!


2. Choose flowers in season. So many times brides tell me they MUST have peonies buuut the wedding’s in November when peonies are out of season. Flowers like dahlias, peonies, anemones, ranunculus, etc. are very expensive or just impossible to get out of season. If you’re set on an out of season bloom you have to be willing to pay the higher cost or change your wedding date.

Foraged and Cut Flowers || Ask the Expert: Florist || Lynchburg, Virginia Wedding Photographer


3. Find your style. Take a look at your Pinterest board or wherever you’ve saved your flower inspiration. Do you have multiple styles? Try to narrow that down to just one or two. A florist can mix two styles together but combining 3 or 10 just doesn’t work.  When you get your pictures back from your photographer you’ll be happy that you carried a theme throughout your whole wedding.


4. Trust your florist. First, do your homework. Do you like their previous work, do they have experience, good reviews, & did you connect with them in your consultation? Hopefully your floral expert checks those boxes! Trust that they will carry out your vision or let them create a custom theme for you. Trust is so important in allowing you to enjoy the experience & let go of some of that stress. Unfortunately, sometimes things go wrong with the flower order & those dahlias come in bruised & shattered or there’s a natural disaster & they don’t come at all. It’s out of your designers control. When the petals hit the fan (see what I did there), a good designer can use different blooms to execute your wedding vision! ‘Damage control’ goes with every job title in the wedding industry.

Foraged and Cut Flowers || Ask the Expert: Florist || Lynchburg, Virginia Wedding Photographer


5. It’s not more expensive because it’s a wedding. Flowers are a live product just like food. They fade quickly & must be used when fresh. And don’t forget, you’re not just paying for the flowers! Think of your floral arrangements as custom pieces of art. There’s a lot of labor involved. From the first email, to the consultation, & eventually designing for your big day, your designer has put in a lot of hours. Annnd let’s not forget the delivery, set up, & take down. That’s a lot of time y’all!


6. Don’t be afraid to step out of the box. Girls, have you seen all the blush going around the last few years??? It’s everywhere with no end in sight. Pinterest can be a good thing but it can also limit you. Blush is beautiful but don’t feel confined by what you’ve seen on Pinterest & in blogs. Lots of those pictures are styled shoots & not real life. Some of those flowers don’t even hold up out of water! If you’re favorite color is red, rock it! Make your wedding stand out!

Foraged and Cut Flowers || Ask the Expert: Florist || Lynchburg, Virginia Wedding Photographer


7. DIY doesn’t work for everyone. It may seem like a good way to save money. It may even sound fun to make your own bouquets & centerpieces. But if you’re already stressed, leave it to the professional. DIY will add a lot of time &; stress to a day that should be enjoyable! Your wedding planning & wedding day should be so fun!! Take the time to enjoy it all & to relax! Let’s not have any DIY fails on your wedding day.


To all you brides (& grooms!) planning your big day, breath. A third of the things you think are super important your guest won’t even notice if you do them or not, another third you just have to do because it goes along with planning a big event (probably the biggest of your life!) & the last third will be a breeze if you choose the right vendors! 

Foraged & Cut Flowers || Lynchburg Wedding Florist

Lynchburg, Virginia Wedding Photographer

Ashley Eiban is a Wedding & Portrait Photographer based in Central Virginia. Serving the Lynchburg, Charlottesville, Richmond, and surrounding areas. Available for travel world-wide.  Ashley is passionate about cultivating genuine relationships built on mutual understanding, trust and lasting friendship.  

Currently booking a limited number of wedding and portrait sessions for 2018 and 2019.  Contact Ashley today for additional information!